How To Buy A Chiropractic Seminar On A Shoestring Budget - Chiropractic marketing Seminars

You Want Chiropractic Seminar?

How To Buy A Chiropractic Seminar On A Shoestring Budget - Chiropractic marketing Seminars - I've been presenting chiropractic seminars for over 20 years. They seem to be a long-lasting fixture of the chiropractic profession. My inauguration to chiropractic occurred at a three-day chiropractic seminar put up to in 1981.

Having been a guest speaker at practice handing out seminars and chiropractic let in membership conventions, as competently as conducting my own seminar programs, here are some insider interpretation you should know previously attending your bordering chiropractic seminar, or have the hurting to conduct your own.

Seminars rarely make money. before you begin deed the math, multiplying the enrollment progress by the number attendees, realize, if you're lucky, the registration go ahead merely covers the expense of the hotel meeting space. greater than the years, hotels and meeting venues have wised up, forcing meeting planners to incorporate food and drink as a condition for renting their space. And if you're not pleasant to be liable for a sizable block of sleeping rooms, forget very nearly it. Increasingly, many who sustain seminars quality subsequently they're in the filling sleeping room business, not the content delivery business!

Seminars are often sales pitches. gone registration fees generally usurped by expensive meeting room space, if the seminar organizer has any hope of turning a profit they two choices. Either act a relatively tall innovation (upper three figures) or try to sell you something to make it every worthwhile. That can be all from gadgets and widgets to more expensive programs. The easiest pretentiousness to discover the direct of the seminar is to ask if there will be any "at-the-seminar" discounts. If so, get your shields up, phazers on stun and be prepared for the pitch.

How To Buy A Chiropractic Seminar On A Shoestring Budget - Chiropractic marketing Seminars

Seminars are outside-in. Most seminars, chiropractic or otherwise, are passive. The attendees are either crammed into a little room in rows of chairs (called "theater style") or in argument after argument of linen-covered tables (referred to as "classroom style"). The speaker, positioned taking place front, with or without the obligatory PowerPoint presentation, proceeds to yak. It may be informative. It may even be entertaining. But it's rarely in action education. It's gone going to a seminar to learn how to ride a bicycle. But there are forlorn pictures of bicycles, but no actual bicycle riding involved. You'd be enlarged off reading a book, listening to a baby book or watching a DVD.

Seminars rarely present accountability. Attend most seminars and you'll leave behind a bunch of interpretation and a "To Do" list. The notes go upon the stack of clarification taken and collected from back attended seminars. And the list of discharge duty steps clutters your desk for a month or so, producing a pain of guilt all time you come across it until you throw it. Most people already know what to attain to count their energy or practice. But they don't or won't get it. And without some form of accountability, ("I'll be calling each one of you in 10 days to see how much of this you've implemented...") seminars rarely produce the needed incentive essential to manifest significant, lasting change.